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Rising Turkey Costs Shape Thanksgiving Market Trends

Rising Turkey Costs Shape Thanksgiving Market Trends


By Jamie Martin

Thanksgiving turkey prices are climbing nationwide, with analysts estimating around $30 for a typical 15-pound bird. Purdue University researchers report a notable price jump compared to last year, influenced by rising production expenses and ongoing disease concerns.

Feed remains the largest cost for turkey growers, often accounting for 60 to 70 percent of overall expenses. Many feed ingredients are sourced internationally, and recent tariffs have raised prices further. These added costs travel through the supply chain and contribute to higher retail prices for consumers.

At the same time, bird flu continues to challenge the poultry industry. Millions of birds have been lost across the country this year, reducing supplies and placing additional pressure on production. Minnesota, the top turkey-producing state, has recorded several outbreaks due to its position along a major wild bird migration route.

Experts explain that wild birds mix frequently during seasonal movements, creating opportunities for diseases to spread. Some regions, such as Iowa, have seen fewer recent cases, but the risk remains. Veterinarians say that while bird flu affects farms, it rarely disrupts holiday turkey availability because most Thanksgiving birds are frozen in advance.

The first market segment impacted is usually ground turkey and deli products, which rely on steady processing throughout the year. However, retailers are working to reduce the strain on families by offering discounts and meal deals. Some stores are lowering prices to maintain customer loyalty during a period of high food costs.

Analysts suggest shopping early, comparing options, and focusing on affordable side dishes like vegetables, potatoes, and bread. Careful budgeting and planning can help families enjoy their Thanksgiving meal without overspending.

Photo Credit: pixabay


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